My Business Plan Journey
The two angel investor experts that I researched in my last blog was Kevin Rose and Bruce Schecter. Both successful in their own right, yet both have very different investing styles and philosophies. Working on my business plan thus far has been very insightful journey and has led me to some key findings on how to bring my service to market.
However, after learning more about Kevin and Bruce it gave me a sense on key aspects that will take my blog to the next step.
Key Findings from Kevin Rose
The three things that I learned from Kevin Rose and will have an influence on my business plan are the following:
1. Be Realistic.
2. Be Disruptive.
3. Be Passionate.
Be Realistic
One take away from Kevin Rose's philosophy on business plans is staying away from having long-term financial projections, because things are changing so fast in the tech space. It is unrealistic to try to predict where your business will be 6-months to a year from now. Also, he mentioned that the day of the 20-30 page business plan is over. To him, that is not a realistic notion to think that an investor is going to spend a few days to weeks reading a long business plan they possibly will not be investing in. It is more realistic to keep your plan to 2-3 pages.
Be Disruptive
It is important to present a business model that has the potential to disrupt the status quo market place. In today's competitive society, it is not good enough to be just good. As a business you have to bring something to the table that has the capacity to change the behavior of the culture.
Be Passionate
Lastly, Kevin was very adamant about his ability to sense the passion in your presentation. Your passion about the project could make or break an investment opportunity. I believe Kevin is very aware of this quality because he being a successful entrepreneur knows what it takes to break a company. He knows that when things are not going your way it will be your passion that will carry you through.
Key Findings From Bruce Schecter
The three things that I learned from Bruce Schecter and will have an influence on my business plan are the following:
1. Be Detailed In Your Financial Projections.
2. Be Clear On How You Make Investors Money.
3. Be Smart About Customer Acquisition.
Be Detailed In Your Financial Projections
Unlike Kevin Rose, Bruce is a stickler for long-term financial projections. As an investor he wants to know how you view the financial health of your business overtime.
Be Clear On How You Make Investors Money
He has one thing on his mind and that is how are you going to make his money back. This is highly important when you are looking to use someone else's money to build your business. This component is a must when presenting your business plan to an investor like Bruce.
Be Smart About Customer Acquisition
Lastly, Bruce wants to know how you will acquire your customers from your first to your millionth customer. He wants to know the strategies and tactics you will take to make your business a success.
Summary
Overall, the changes that I will make to my business plan will be making it a 2-3 page plan that outlines how my business model will disrupt the status quo in my market space, that clearly outlays my financial revenue projections for the first 1-3 months. My plan will have a clear description of my ideal client and how I will influence their behavior to choose my services over others. Most importantly, I will be passionate in my presentation because I will show and prove how I will help my investors gain a reasonable ROI.
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