Why Next-Gen Video Marketing?

"Technique and technology is important, but trust is the issue of the decade."


 -Tom Peters, Best-Selling Business Author

Image Source: http://davidjboozer.com/wp-content/uploads/2012/05/video-marketing.jpg

This online destination is geared to assist the CMO, VP of Marketing or any one that has a marketing capacity within their company. 


As an Associate Producer I have spoken to marketing executives who have the  pressure of constantly coming up with creative and fresh ways  to get their message out.


 Many have resorted to old school tactics that are quickly fading out, but few have really tapped into the power of online video as a primary vehicle for their content marketing strategy.


As the marketing landscape industry becomes more competitive it will be more difficult for customers to decipher company who is offering the greatest value, so building relationships that lead to trust will be a necessity.


Building trust is not a marketing tactic, but a real human engagement one must make with potential customers.


Customers are becoming more savvy  and demand more from you as a marketer in terms of value adding information that will help them make buying decisions.


What you can expect from this blog:

• Curation of top business news in online video marketing industry.
• Online Video Best Practices & Tips
• Commentary on Online Video Marketing from my research and experience.